No matter what yesterday held, today arrives with a special promise — bursting with unexpected joys and the power to turn every moment into something meaningful.

By teaching kids to discover happiness and appreciation right where they are, we spark a gentle excitement that helps them greet each new day with hope.

And so, one critically-acclaimed artist is inspiring children and families to transform everyday moments into extraordinary memories by celebrating the small, beautiful promises that make life truly magical.

Award-Winning Children’s Book Illustrator & Author, John Parra, joins our John Masiulionis and Little Forrest on Episode #243 of PR From The Heart’s Children’s Books Spotlight Series to share the release of his newly authored and illustrated children’s book, This Moment Is Special: A Día de Muertos Story (published by Simon & Schuster/Paula Wiseman Books) and his newly-illustrated book, Eloisa’s Musical Window (written by Margarita Engle, published by Simon & Schuster/Atheneum Books for Young Readers), how his family and cultural heritage continue to inspire his life and work, the power of art, creativity, and storytelling to connect communities and generations, why expressing appreciation to loved ones while they are still alive matters, embracing both the small and monumental moments in life, practical tips for making mindfulness and gratitude part of daily family life, and much more.

We encourage you, our fellow neighbors, to support John by grabbing your copies of This Moment Is Special: A Día de Muertos Story and Eloísa’s Musical Window and enjoying these empowering reads with your little ones: https://bit.ly/4kuKB6VL.

This Moment Is Special: A Día de Muertos Story: https://bit.ly/4koDE7y

Eloísa’s Musical Window: https://bit.ly/406ozjO

This Moment Is Special Text and Illustrations copyright © 2025 by John Parra. Courtesy of Simon & Schuster/Paula Wiseman Books. All Rights Reserved.

Eloisa’s Musical Window Text copyright © 2024 by Margarita Engle • Illustrations copyright © 2024 by John Parra. Courtesy of Simon & Schuster/Atheneum Books for Young Readers. All Rights Reserved.

PR From The Heart has grown and evolved over the years alongside John, so we invite you to enjoy his six previous trolley stops on The Children’s Books Spotlight Series, where he talks about several of his other award-winning books:

  Episode #2 (Hey Wall: A Story of Art and Community): https://bit.ly/3znZlk7
  Episode #27 (One Is a Pinata: A Book of Numbers): https://bit.ly/3906wUZ
  Episode #49 (Little Libraries, Big Heroes): https://bit.ly/3znGkhO
  Episode #68 (The Power of Her Pen: The Story of Groundbreaking Journalist Ethel L. Payne): https://bit.ly/3zvEPy2
  Episode #150 (Growing an Artist: The Story of a Landscaper and His Son): https://bit.ly/3rAwWFM
  Episode #179 (Spanish is the Language of My Family): https://bit.ly/4ezE61r

️ Stay connected with John online and on social media:
Official Website: https://bit.ly/3xqh1KM
Facebook: https://bit.ly/3xhxSyd
Instagram: https://bit.ly/3Q9ny3V
X: https://bit.ly/3x8BAKi

 

Children’s Books Spotlight Series Episode #243: John Parra | This Moment Is Special